E-commerce is rapidly developing trend of business nowadays. The impression of e-commerce has affected everything from the cost of doing business to the level of service companies are capable of offering to the methods by which marketing occurs. These changes are not going to disappear; if something, the challenge will be to stay a step ahead of the shifting nature of technology in order to take advantage of the power and reach afforded by these new marketing venues.
E-Commerce provides new channels for you to reach more customers. Whether you’re simply starting out or an existing seller, there are new customers to serve. The best factor about it’s shopping for choices that are quick, convenient and user-friendly with the capacity to transfer funds online. The consumers can save their lots of time as well as money by searching their merchandise easily and making buying online.
Many of the buyers for corporate organizations are young and have an unlimited exposure to computers. This consumer will wish to explore websites that are interesting as well as informative. Some of the key rules listed include: present prices upfront, enable kind preference, offer wish lists, do not require registrations and a speedy checkout. With any procurement system the easier the product is to understand the better the consumer can make their decision. If the information in the description is not going to answer the consumer’s inquiry then the product will be over looked. Many products bought business to business should be specific in their description. There is a fine line between fulfilling the basic data and flourishing the description with too much technical info.
Money being allocated for the development of internet security systems is to facilitate the growing volume of online transactions and to counteract fraud. As more organizations shift to doing business online, this trend in e-commerce will continue. Banking systems, government transactions and retail storefronts get fixed attention from hackers with malicious intent. The security initiatives are a pure response to counteract this and to increase consumer confidence in online banking and credit card processing systems.
A technology manager’s job will at all times change while he absorbs new technologies available. One of the biggest obstacles is trying to entice your target consumer to use your site. An example of this could be found in an article from Design Ideas magazine in Could 2008. The article focuses on teenagers and online shopping. Even though they do not have their own credit cards they still store online. Teenagers are more plugged in to the net than we realize. As a technology manager you could attempt to keep the interest of the teen consumers to your website. Teenagers are attracted to sites that are hip looking and offer chopping edge graphics, but in the end they need issues done.
The problem with eCommerce is, though in last five years many changes, some are drastic, have taken place in philosophy, ideology and technology related to the Web, very few issues have changed in eCommerce sites. Now, all of it started to change! Even successful eCommerce sites are experimenting with new ideas born from Web 2.zero concept. The result is visible! A recent survey reveals adoption of new interactive functionalities, innovative product catalog and better communication with users have increased online sales for 83 percent of respondents.
As a prospective e-commerce business entrepreneur, it’s best to first decide in your business model that best suits your need and budget. You may either sell your products solely in your online store, or you can sell your products on marketplaces like Amazon, eBay, Etsy, etc. In case you decide on the latter, there is not any need so that you can construct your personal website. All you need to do is to sign-up for an account and checklist your products at its marketplace and begin selling. It’s also possible to choose to sell your products on each the platforms in parallel.