In the last era, we have seen E-Commerce websites working on the Internet. All E-Commerce sites have three components. The first is some type of catalog. A catalog can vary from just a few items to a complex presentation of hundreds of merchandise. The nature of the firm’s operation determines the type of catalog required. In every case, customers should be able to seek out the products of interest. Pictures and product information are vital in creating appealing online catalogs.
Shoppers should have the capability to see thumbnail pictures of the products inside the shopping cart. Technology as always meant considerable changes similar to when the Personal Computer (LAPTOP) altered the approach that businesses now conduct their affairs. Editing and including merchandise to the shopping cart should be done automatically with out reloading.
The problem with eCommerce is, though in final five years many changes, some are drastic, have taken place in philosophy, ideology and technology related to the Web, very few things have changed in eCommerce sites. Now, it all started to change! Even successful eCommerce sites are experimenting with new ideas born from Web 2.0 concept. The result is visible! A recent survey reveals adoption of new interactive functionalities, innovative product catalog and better communication with users have increased online sales for 83 percent of respondents.
They need to explore the product site and the feel a sense of accomplishment at the end. This is also essential for business to business procurement. The consumers’ equipment and speed of data exchange must also be considered. The customer could not have the newest equipment and best connection while surfing your site. That is referenced from a quote within the article which states “Teens often use outdated equipment, together with donated equipment at faculties and libraries. Even if their parents have the latest gear, teens are often working with hand-me-down equipment.” Not having adequate equipment is not often a problem in businesses, but is there equipment better or less operational than yours? By not having a superb grasp on your consumers’ abilities and needs then you may lose their interest even before you’ll be able to show them a product.
E-commerce permits company to promote merchandise or services provided by the company and thus able to get to more potential customers. With this E-commerce online, you get to reach out to customers worldwide and expand your business market regardless where the person is in the most cost effective method.
There are additionally several advantages for the online vendor. For Example, the web provides world wide exposure for smaller companies that usually would not be able to reach a worldwide market. Additionally, various web technologies permit you to gather statistics in your customers and create customized individualized marketing material.
Once the customer base is constructed, the sale volume will automatically take over. If the customer base is destroyed, then the effects will be long term. A not so satisfied customer will always be spreading the negative ideas. We humans have a tendency to listen and to be worried about negative issues. This will lead potential customers to turn away from the service providers.